Ticket buying guide

The Best Time to Buy NFL Tickets (2026 Guide)

When NFL ticket prices drop, when they spike, and how to time your purchase to pay the least for any game.

SeatFab Research · Updated June 13, 2026 · 1 min read

Prices usually drop in the final week

For the average regular-season NFL game, resale prices fall as kickoff approaches and sellers compete to offload inventory. The cheapest window is often 48–72 hours before kickoff.

When prices rise instead

Marquee matchups, division rivalries, and any game with playoff implications move the other way — demand climbs and so do prices. For those, buy 2–3 weeks out.

How to pay the least

  1. Compare all-in totals across TickPick, StubHub, Vivid Seats, and Gametime.
  2. Favor TickPick when prices match — no buyer fees.
  3. Set a target price and wait out non-premium games until the final 72 hours.

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